Blog networks are a form of spamming whereby people who are looking to artificially game the PageRank algorithm create a series of networked blogs or splogs with artificially created or spun content and then link out to money sites from these blogs. Let’s take a look at each of these individual elements and why Google wants to stop blog networks from working.
PageRank is the trademarked algorithm that Google uses to rank websites. It works specifically by evaluating the links from one website to another; much in the same way that voting works. Simply, if …