How Having an SEO Partner Can Help Grow Your Business

Business need customers and Search Engine Optimization (SEO) can help businesses find those new customers. If you interact with other business owners on a continual basis, you are in a great position to benefit from an SEO Partner program. Working with a trusted SEO firm, you can be the middleman and “broker” SEO services without ever having to do any explaining or hard selling.

Imagine having a conversation with a client who tells you that they are struggling financially because they don’t have enough customers. You can respond by asking if they are having any success with online marketing and regardless of their answer, you can make a recommendation to an expert that you know who might be able to help them. A solid SEO firm can help a company implement a successful and profitable SEO campaign as well as look at their current campaign and see how to make it more profitable.

The key to finding the right SEO company to work with is trust. You have to know that when you make the referral (putting your name on the line) that the company will operate with integrity and also get the job done. You also want to know that the SEO company will see you as a partner and try to send you business, but most of all that they will regard you as a long term partner and pay you for the life of the customer relationship. You have to do a bit of homework up front to find the right SEO partner firm, but once that is out of the way, you are on your way. Imagine having 10 monthly referrals out there where you are getting paid $50-$100 per month per customer. That’s an additional $500 to $1,000 per month, just for making a few simple referrals.

There are two types of SEO partner relationships that are common. The first (and most common) is the typical SEO affiliate program where a company simply sends a lead to the SEO Partner and they do all of the work from contacting the end client to closing the deal and taking payment. The second is what is called a “white label” program where a company sells SEO services but the actual work is fulfilled by the SEO firm without the end client knowing that it is anyone different. This relationship is a bit harder to manage and requires a lot more skill on the end of the company selling the service, but it is ideal for SEO firms and not uncommon for an SEO firm to resell work from another SEO provider firm.

Just about any type of business can benefit by having a trusted SEO partner firm. It could be a web design firm, a marketing firm, a business consulting firm, or even another SEO company. If you are doing business with business owners and do not have a trusted SEO Partner, I strongly urge you to find one today. It can make a huge difference on your businesses bottom line.

About the Guest Author:
Anthony Kirlew is a 12 year veteran of the Internet Marketing field and the Founder of AKA Internet Marketing, a full service Digital Media Agency that offers a solid SEO Partner Program. Additionally, Anthony is a noted blogger, author, speaker and trainer in the Internet Marketing & Social Media arena.

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