Is Your Blog Benefiting from Social Media?

Blogging and social media go hand in hand. So, it’s worthwhile to do a reality check from time to time to make sure that you are taking advantage of all social aspects of promoting your blog.

When it comes to blogging, the familiar phrase “If you build it, they will come” doesn’t ring true. Anyone can create a blog for absolutely free. But the success of your blog will firstly hinge on your topic and writing ability and secondly on how well you are able to connect with potential readers in social media.

Here are three important points to consider when syncing your blog with social media:

  1. Make sure your social media icons are visible at the top of your blog. It needs to be as simple as possible for readers to connect with you through social media. There is a very slim chance that readers will take the time to search for you specifically on Twitter or Facebook if you don’t have an icon displayed on your blog. You have to make it easy for your readers to find you in social media if you want them to connect.
  2. Create your own Facebook page. Facebook gives you the opportunity to connect as an individual, but if you have a blog that you are trying to promote, you should also have your own Facebook fan page. You can automatically sync your blog to publish each new post on Facebook, where it can be liked and circulated throughout your friends. With the new changes made to Facebook, other users who are not in your Facebook circle will be more likely to see your blog link if one of your Facebook fans likes it.
  3. Consider Pinterest. Pinterest is the newest social media pin board that is all the rage for bloggers hoping to draw traffic to their blog. The best way to use this new social media channel is to pin attractive photos from your blog onto personalized boards that are relevant to your blog niche. If your blog has captivating, attractive pictures related to what is most popular on Pinterest – travel, food, design, accessories, etc. – then other Pinterest users will be likely to repin your pictures and visit your blog as a result.

And last but not least, stick with it. At first, getting your blog established in social media may feel like you are fighting an uphill battle, but every moment spent creating a following is worthwhile. But it will take time. Don’t give up; continue to reach out to readers to create relationships, and you’ll be rewarded with more traffic to your blog.


About the guest author: Bethany Ramos is a full-time freelance writer that specializes in Internet marketing and SEO. For the best selection of folding chairs and folding tables, please visit

This is an original article published on SEO Desk with exclusivity.

3 thoughts on “Is Your Blog Benefiting from Social Media?”

  1. I have just created Facebook Fanpage and seems that I need time to get the followers. So that my blog’s most traffic is from Google SE. Yes, I think that I have to get more involved into social media sites..

  2. Good content is very important in a blog but promoting it using social media is also important. Social media marketing can help your presence be known.

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