The infamous robot ‘Johnny Five’ could read entire encyclopedia volumes in seconds and know everything about anything when speaking with Ally Sheedy.  For Google, the dynamic search force behind all that is created on the internet, can now read through billions of pages and understand which site is a logical top choice for a given domain’s veracity, content and age for proper rankings, veering away from the individual page optimization as it did for so many years.  With their recent flurry of updates that slammed 35% of the websites in the world on their backs, …

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What is Google Panda?

If you’re involved in the search engine niche, you’ve heard of Google Panda. If you’re not, you probably just clicked this article because you think pandas are adorable. In either case, you’re already being affected by changes to Google’s search engine codenamed “Google Panda.”

The Skinny on Search Updates

Several years ago, the quality of search engines results started to noticeably decline. A lot of the results were sites that usually offered little informational value – like EzineArticles or eHow – or sometimes no informational value at all, just worthless content that was written …

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Google recently launched their newest public algorithm update, Big Panda/Farmer, and like all algo updates, this one threw the entire internet and SEO community into frenzy. People claimed article marketing was dead, SEO practices would change forever, internet marketing was now impossible etc. Now that the dust has settled, we can take a clear, fear and emotion free look at the aftermath.

Google themselves said that the focus of the update was to target content farms. Right away we would assume this would mean more original content and higher quality content in the …

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Watching the SEO experts it would seem as if the earth shook when Google made some changes to its search algorithm. There was, in fact so much of hoopla that I could feel a few trembles. But once the dust has settled and the hype has been thrown out of the window, I have realized that it was not such an earth shattering event after all.

Most of the sites have stayed put

If you do a bit of research (high sounding word for a simple search), you would find that most of the sites remain where …

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There has been lots of talk on the Google Algorithm update. True enough; the change on the Google rankings has affected lots of websites and businesses. It’s common for online businesses to argue that their once number one spot in search engine rankings were toppled in an instant. The upside of the story is that there were minimal numbers of banned sites. So, the affected ones still have chances of recovering.

With all that’s going on the Google Panda system, any online business owner who relies on SEO rankings would be alarmed. The situation might …

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