Content marketing is a buzzword that you’ll often hear about in marketing circles, but it’s much more than a passing phase when it comes to marketing your business on the Internet. It’s a powerful approach to marketing your business on the web without having to worry about the search engines penalizing you for unnatural links or artificially inflating your rankings.… read more →
Social media has become an integral part of search engine optimization. Though it’s hard to hear it straight from Google, it’s quite apparent that social signals have become a major factor in ranking ever since they’ve rolled out algorithm updates like Penguin and Panda. Due to the big hits caused from these updates, it’s common to find advice pointing individuals… read more →
How is your Facebook page doing lately? Does it seem to be lacking a little interaction from your fans? No comments and likes on any of the content you are posting? Well it’s time to shake things up, generate some interests and get your fans engaged against or you’ll lose them forever! If you don’t keep them excited they will look for… read more →
The term “professional SEO” is thrown around quite often. In fact, I’d venture to assume that there are quite a few people that stay relatively up-to-date on current tactics and news by reading a few SEO blogs. But being able to read about SEO does not make one an expert. In fact, if this were all it took, then we’d… read more →
Another update to SEO guidelines has caught the attention of webmasters who want to ensure they are following Google’s authority with precision, in order to get the best search rankings. Every now and then Google updates its algorithm of about 200 factors that determine these rankings. The search giant loves to give funny names to these updates such as “Panda,”… read more →
Running a small business is a dicey game. It is by no means without its rewards; you get to be your own boss and manage your operation as you see fit, and every success is attributable to your hard work. But you also have to contend with limited funding most of the time, as well as the responsibility of wearing… read more →
1. User Friendly If someone comes across your website and doesn’t find it to be user friendly, they can simply find another site similar to yours that they like better. Make your site user friendly by offering the following: a. Quick Load time: Create an updated browser that offers fast load time so your internet users aren’t left feeling frustrated… read more →
When it comes to various approaches to online marketing, there’s no doubt that SEO and search marketing offers a sound avenue to earn quality inbound traffic and pre-qualified conversions.
Last year’s SEO techniques are long gone, and now, social media is playing a pivotal role in determining the authority and rankings of webpages. As a result, social media marketing is a must-have for any SEO strategy.
In this article, I will share with you five social media must-have’s for SEO. These elements are essential to utilizing social media for the greatest advantage to your SEO strategy…
Having web design that’s SEO-friendly is critical in today’s digital marketplace. Many online marketing experts will agree that what’s the point of having a website if no one can find it via search? As more and more business realize the potential of SEO and search marketing, the importance of an SEO-friendly website design reigns even stronger. In this article, I… read more →
For years together, Google’s Page Rank has been on the forefront of search engine optimization to classify sites based on authority. The higher your page rank in Google, the higher is your authority and crawl rate by search engines. In the upcoming year 2013, Google has decided to include a new quality metric that will take the limelight in search engine ranking algorithm and that is none other than AuthorRank. From 2013, I am sure that you will be hearing a lot of buzz about AuthorRank. Let’s dig…