Many people have their own fanpages on Facebook these days? This is a great way to promote a business or to support a favorite artist or sports team. If you have a fanpage and you find that you’re not getting the traffic or Facebook Likes that you want it may be time to rethink the page to bring in more fans.
The following are some easy ways to make your fanpage more popular by increasing engagement:
- Branding – Even if the page was not created for business purposes, you need to think about how you are branding it. The profile and timeline photographs need to really pop while still conveying what you are attempting to promote. For instance, if you are promoting a famous person, you need to have a photograph of them as the profile picture. For the timeline, you could use the poster image of their latest movie. If the page is for a business, you should have the branding of company as the profile photo and for the timeline you could place weekly advertisements or something else relevant to the products or services.
- Use the “Suggest Friends” – In order to get more Facebook likes on your fanpage you want to have the friends that are already in your friend’s list onboard. Suggest your Facebook page to them so they can like the page and then share it with their friends. Your fans can be your best assets as word of mouth is one of the best promotional tools you can use. Thankfully, with social media, this can happen in just a few hours. Your page can go from a few fans to hundreds of fans with just a few of your close friends liking your page.
- Like Similar Facebook Pages – The best way to gain new fans and get more Facebook likes is to become a fan of other pages that are similar to yours. When you post on their pages, your fan page will get more exposure and that exposure can lead to more likes for your Facebook fanpage. Just keep in mind that you don’t want to spam these other pages as that could get you blocked. Make sure your posts are concise and convey a good message. If you aren’t writing quality posts for other fanpages then you’ll have a problem being taken seriously and may not garner any new fans from the posts.
- Create Contests – One of the best ways to get your posts shared by your current fans and to bring in new fans is by offering contests. When your existing fans share your contest details, their friends become interested and like your page. The more interesting and easy the contest is the more new fans you’ll gain.
It is important to have as many people as possible like your fanpage if you want it to be successful. It doesn’t take much time and effort but the rewards can be astronomical. The above tips are vital for anyone who is promoting a business, as they are the best way to get the fanpage noticed by a wider group of people. Do you have any tips you want to add?